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Highly Accessed Comment

The Kardashian index: a measure of discrepant social media profile for scientists

Neil Hall

Author Affiliations

Centre for Genomic Research, University of Liverpool, Liverpool L69 7ZB, UK

Genome Biology 2014, 15:424  doi:10.1186/s13059-014-0424-0

Published: 30 July 2014

Abstract

In the era of social media there are now many different ways that a scientist can build their public profile; the publication of high-quality scientific papers being just one. While social media is a valuable tool for outreach and the sharing of ideas, there is a danger that this form of communication is gaining too high a value and that we are losing sight of key metrics of scientific value, such as citation indices. To help quantify this, I propose the ‘Kardashian Index’, a measure of discrepancy between a scientist’s social media profile and publication record based on the direct comparison of numbers of citations and Twitter followers.